Jim Rich is the General Manager for Board Americas overseeing all aspects of the operation. He has over 25 years of experience building, growing and leading sales teams in various industries with companies of all sizes. Jim spent 7 years with Salesforce.com where he built the first Commercial Sales team in New York and helped grow that team to several hundred in a few short years. He also built the East Coast Sales team for Anaplan and transformed the US Sales team for Sisense over the past several years.

Jim has a deep passion for driving the value associated with implementing Sales Performance Management platforms.